Rachael Hammon

Position:
Marketing Director
Credentials:
Bachelor's in Arts, Entertainment, & Media Management
Fun fact:
Rachael loves the outdoors. She has gone on 3-day backpacking trips on Mount Rainier, Mount Adams, and the Three Sisters Mountains!

Rachael initially went to school for music business, but ended up falling into marketing because she liked it so much. Rachael said, "It's fascinating to me to study peoples' habits, desires, and preferences and be able to serve them. Marketing shouldn't be about spamming people or pushing products and services that people aren't interested in. When done right, it's about finding people who actually want the benefits of what your product provides, and then helping them get those benefits."

Rachael has spent over 10 years studying and working in Marketing and has experience working for music venues, record labels, and a clothing company. She has also worked for BTC's sister school, TCTC, for over 15 years.